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Building your email list and attracting new clients as a new coach should be your top priority. However, in today's digital generation, having a website can also be a valuable tool for your business.
Many business coaches and coaching schools advise against creating a website at the beginning of your coaching business journey because it is cumbersome, costly, and unnecessary when starting. All of those reasons are valid.
However, allow me to make a case for one using Payhip.
Payhip is a free platform that allows you to host your domain name and create a website for your coaching business. With Payhip, you can easily set up an online presence or sell digital products and courses—no technical skills needed.
As a coach, with Payhip, you can;
- Start a blog
- Host 5-day challenges (as an alternative or add-on to a Facebook group).
- Create a gated membership space for your paid coaching clients.
- Create a resource page for affiliate marketing and space for selling digital products such as e-books and online courses.
- Create free or paid mini-courses for potential or current clients.
I will discuss these use cases in more detail later in this blog post.
One of the most significant drawbacks of creating a website is the time and money it can take to set up and maintain it. However, with Payhip, the process is much more straightforward and affordable. You can start a website for free, build it yourself in a few hours, and easily edit and modify it as needed. You only pay a small percentage when your client makes a purchase.
Another reason a platform like Payhip works for new coaches is that you are almost guaranteed to change your niche or focus multiple times when you're starting. Using Payhip is advantageous because it's easy to modify existing content and add new ones as your business evolves.
Payhip vs. the others
Payhip is a cost-effective alternative to platforms like WordPress or Squarespace. WordPress is known for its complexity and the need for technical knowledge to set it up and maintain it. Squarespace is easier to use, but it still costs money. Payhip is free, easy to use, and offers various functionalities that benefit coaches setting up their businesses online.
Their pricing system is straightforward, with several options to choose from, depending on the needs of your business.
Advantages of Using Payhip:
- Easy to Use: Payhip is designed for coaches and entrepreneurs, making it easy to navigate and customize to your needs.
- Cost-Effective: Payhip is a free platform; you don't need to pay for hosting and domain name registration. You only pay when you sell your product or service.
- Flexibility: With Payhip, you can easily modify existing content and add new ones as your business evolves.
- Functionality: Payhip offers a wide range of features that can be useful to a coach.
What you can do with Payhip
Blogging
Payhip allows you to integrate your blog with your online store, making it easy to share valuable content with your clients and potential clients. Building trust and establishing oneself as an authority in your niche may be accomplished by blogging. Additionally, you can use your blog to promote your products and services, making it a great way to drive traffic to your store.
Hosting 5-Day Challenges
Payhip makes it easy to host 5-day challenges for your clients. You can create a landing page for your challenge, set up a payment gateway, and automate email reminders to your clients. This can be a great way to generate income and build a community of engaged clients.
Selling Memberships
Payhip allows you to sell memberships to your clients, which can be a great way to generate recurring revenue for your business. You can offer different membership levels, perks, and benefits to appeal to a broader range of clients. Additionally, you can use your membership program to build a community of loyal clients.
Selling Online Courses
Payhip allows you to sell online courses to your clients quickly. You can create and upload your system, set a price, and start selling. Online courses can be a great way to generate additional income and reach a wider audience. Additionally, you can use your online courses to establish yourself as an authority in your niche.
Hosting Freebies for Clients
Payhip allows you to host freebies for your clients, such as e-books, PDFs, and other digital products. This may be an effective method to gain people's confidence and position oneself as an authority in your field. Additionally, you can use your freebies to promote your paid products and services.
Landing and About Me Page
Payhip allows you to create a professional landing and about me page for your business. You can use this page to introduce yourself, share your story, and promote your products and services.
Free or Paid Content for Your Clients
Payhip allows you to offer both free and paid content to your clients. You can use your free content to build trust, establish yourself as an authority in your niche, and use your paid content to generate income. Additionally, you can use your accessible content to promote your paid products and services.
The best part is that you don't have to build all this at once; you can start with a simple about me page and a blog and make the rest of your Payhip webpage as you grow your business.
Payhip is a cost-effective, easy-to-use, and flexible platform that offers various functionalities that many coaches can benefit from. Here are some specific use cases below:
- Sarah is a health coach who specializes in helping people with weight loss. She can use Payhip to create a professional about me page and to host and archive her 5-day challenges.
- John is a business coach who wants to offer his clients resources to help them grow their businesses. He can use Payhip to create a resource page on his website, share books and tools, and make affiliate income from the sales.
- Rachel is a life coach who wants to offer her clients a free e-book to help them start their journey. She can use Payhip to create a gated source for her free content and collect email addresses to build her mailing list.
If you want to start with Payhip, you can sign up using my affiliate link. Read the full affiliate link disclosure here. I wouldn't recommend it if I didn't use and love it. This blog post (that you are currently reading) and my online shop are built and hosted 100% on Payhip.
As with any platform, there are some drawbacks to using Payhip
One of the main disadvantages is that it needs an integrated email marketing system. You'll need to use a different email marketing platform to send newsletters or promotional emails to your subscribers. This can be a hassle, requiring you to manage two separate venues. Still, it's a minor drawback, as many excellent email marketing platforms are available.
Another issue with Payhip is that it may lack some of the advanced features and customization options you need as your business grows. While Payhip is a great starting point, you may need to look into other options if you want a more complex website with custom designs and advanced features.
However, these drawbacks should not discourage you from considering Payhip as a platform for your coaching business website. The platform has many advantages, including being free, easy to use, and quick to set up.
Creating a website is essential for your new coaching business. It will help you establish credibility, reach a wider audience, generate leads, and sell your products and services. Using Payhip reduces the friction of creating a digital space for your online business.
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